Experience

LZA Consulting, LLC. | Event Management and Graphic Design Consultant – October 2018 - present

  • Graphic Design and Event consultation, with an emphasis on the video game industry.

  • Clients include FG|PG (Proactiv, Zulily), Martin + Vanegas Agency, Big Dreamers, Retail Next

2K | Senior Director of Events – April 2012 - August 2018

  • Responsible for planning and executing upwards of 30 annual events, including venue research, contract negotiation, audiovisual, branding, signage, entertainment, decor, transportation and hotel, food and beverage selection.

  • Events include hands-on playable press and influencer events, retailer shows such as DPS, GameStop Managers Expo and EB Canada plus trade shows such as E3, and consumer events like PAX and ComiCon.

  • Franchises include BioShock, Borderlands, Battleborn, XCOM, Civilization, Mafia, NBA and WWE.

  • Spearheaded design and layout of booths from concept to event flow. Can utilize creative design background to produce all graphics and signage for booths and activations, eliminating the need to tap into other department resources.

  • Created and managed annual Events calendar and budget.

2K | Art Director, Marketing – February 2005 - April 2012

  • Worked with internal and external groups to create key art and brand guidelines to ensured cohesive branding for all titles and franchises.

  • Designed packaging, logos, POS, mailings as well as custom limited and special edition skus.

  • Managed production of premium items such as figurines and worked closely with the development teams to ensure accuracy.

Freelance & Contract Designer/Art Director – January 2001 - February 2005

  • Led projects for clients across various sectors including video games and other consumer goods.

GT Interactive – Senior Graphic Designer – 1997 - 2001

Acclaim Entertainment – Graphic Artist – 1995 - 1997

AWARDS

Clio Award 2016 – Silver, E3 Booth (2016)

Experience Design & Technology Awards 2016 – Bronze, E3 Booth (2016)

Astrid Awards Excellence in Design 2016 – Gold, E3 Booth (2015)

Hermes Creative Awards 2016 – Platinum, E3 Booth (2015)

MI6 Game Marketing Awards 2011 – Silver, BioShock 2 Special Edition Packaging

Event Design Awards 2009 – Best Trade Show Environment (under 50x50), E3 Booth (2008)

MI6 Game Marketing Awards 2008 – Gold, BioShock Logo Design